Red Bull, Shaun White Project X website.
Former Red Bull snowboarding athlete Shaun White had a secret halfpipe (Project X). Red Bull asked Archrival to create a website showcasing their athlete and his new “playground.” I was given beautiful, bright white, snowy, daytime photos of the mountains, but they wanted a dark gritty look for the website. They told me to “Harry Potter-ize” the photos. I pulled out my photoshop wand and created some magic...
adidas, UB 2 Remastered Social Media Assets.
adidas needed a dynamic, eye catching way to introduce their new shoes to the world. We took photos and enhanced the images with bright lights and textures. We turned those images into social media gold.
